Washington Behind the Scenes
OVERVIEW
Personalized and specifically tailored experiences to the nations capital. Steering away from cliché tourism traps and typical city iconography the identity expresses the modular and unique nature of this company’s tours.
SERVICES
Brand Identity, Website Design, Collateral Design
BRANDING
Developing their identity in a modular way, allowed the brand to change visuals, colors and moods for not only customers but also seasons and special occasions. Keeping a modernist approach to the brand, creating a logotype that was carefully considered, functional, and uncluttered.
COLLATERAL DESIGN
We developed several print materials including, traditional ones like business cards, but also much more specific ones such as: minimalist envelopes that deliver your personalized tour program & outline your trip.
